What is product design?
Although it is often only associated with appearance, design is just as concerned with problem solving, whether it is an engineering challenge, finding a way to minimise costs or communicating a marketing message.
Frequently asked questions
If you're looking for simple explanations of product design jargon and answers to questions about innovation and manufacture, you've come to the right page. The following product design FAQs look at some of the most common questions that we get asked and offer simple, straightforward answers and advice. You can also find answers to other questions in the FAQ section of our blog page...
How much does it cost to develop a new product?
"How much does product design cost?" is one of the most common questions we get asked. The simple answer is...quite a lot. Product development is an expensive process, particularly when testing and marketing are taken into consideration.
What makes a product successful?
How can you improve the chances of your new product being successful? No-one can guarantee it, but there are things you can to improve the odds...
How can I increase my product sales?
Good industrial design is an excellent way to increase your product sales. However, whilst it is certainly true that a good looking product will sell better than an ugly one, there is considerably more to it than that...
What is a product design specification?
Having a detailed product design specification will maximise your chances of success because it will help you consider all the issues in terms of the market, product function, standards, testing, user needs and host of other issues.
How do I reduce my product design costs?
"Please make my product cheaper" is one of the most common requests we get. Here, we look at five ways you do just that, using a combination of effective product design and efficient manufacturing methods.
How can I reduce my product development risks?
Product design and development can be very profitable, but also involves significant risks. Here, we look at how to avoid many of the problems associated with product development by using a British Standard.
How can I protect my intellectual property?
One of the main concerns for anyone designing a new product is how to protect their idea from competitors. Here we look at what you can do to achieve this in a realistic and practical way.
